On Advertising Advertising | Incorrigible Observer

Quote Of The Day

"Responsibility is a unique concept... You may share it with others, but your portion is not diminished. You may delegate it, but it is still with you... If responsibility is rightfully yours, no evasion, or ignorance or passing the blame can shift the burden to someone else. Unless you can point your finger at the man who is responsible when something goes wrong, then you have never had anyone really responsible. "

--Admiral Hyman G. Rickover, Testimony to the US Congress's Joint Committee on Atomic Energy, given June 15, 1961

The advertising industry's prime task is to ensure that uninformed consumers make irrational choices, thus undermining market theories that are based on just the opposite.

Noam Chomsky

Making the Future: Occupations, Interventions, Empire and Resistance

Formatted Quote

"The advertising industry's prime task is to ensure that uninformed consumers make irrational choices, thus undermining market theories that are based on just the opposite. "

--Noam Chomsky, Making the Future: Occupations, Interventions, Empire and Resistance